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The beloved world spin idea is something the Vagrants had pitched countless times, but the timing wasn’t right. That was until the fine folks at Amp Agency came to us with this work for McGraw Hill. The mission was to identify student burn out and bring to light the new study tools offered in the Sharpen app. With the help of our incredible art team, we created colorful, surreal dream worlds to represent everyday student life. Then we turned them upside down!
SHARPEN
Director | Winston Macdonald
Client: Mcgraw Hill
Agency: Amp Agency
Director: Winston Macdonald
EP: Jill Wyman
DP: Dan Kennedy
Photo: Greg Waldo
Art: Suja Ono
Edit: Tyler Clinton
Color: Rob Bessette / Color Refinery
VFX: Zero VFX
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